📬 Are you the kind of CRM marketer who thrives in Customer.io (or similar ESPs), building workflows and sequences from scratch rather than maintaining what someone else set up?

🧪 Do you get a genuine kick out of running experiments, forming a hypothesis, setting up the test, reading the results, and immediately thinking about what to try next?

👀 Ready to send the world's most thoughtfully crafted marketing emails, on behalf of a company that exists to save people from inbox chaos?

If so… you might be our new Lifecycle Manager at Fyxer

Title: Senior Lifecycle Marketing & CRM Manager

Reporting to: James Lester, Growth Lead

What are we building?

An AI Email Assistant that gives professionals their time back. Fyxer organises your inbox, drafts replies in your voice, and takes meeting notes, so you can focus on the work that actually matters.

We serve everyone from individual power users to enterprise teams at companies like Knight Frank. Our users are typically in client-facing roles: sales, consulting, recruiting - where admin doesn’t just slow them down, it costs them money.

The Role:

Your focus is execution and experimentation. You’ll build and run lifecycle campaigns across email, primarily through Customer.io (and other required platforms), and run a relentless test-and-learn programme to improve how we activate, retain, and grow users, across both our prosumer and B2B audiences.

As a young, rapidly growing business, there is a lot to be learned about our Lifecycle motions, so if a fast-paced, changing environment energises you rather than frustrates you, you are extremely proactive, and you care deeply about commercial outcomes, you’ll do well here.

What you’ll do

You might be a fit if you:

Have 4–7 years of hands-on lifecycle experience
Are genuinely proficient in Customer.io: you can build complex campaigns, workflows, and segmentation logic from scratch, not just edit what someone else set up.
Have worked in B2B - or in a D2C or consumer business with a complex, multi-stage customer lifecycle (freemium, subscription, product-led growth)
Are commercially wired - you care about pipeline, conversion, and revenue, not just open rates and send volumes
Are comfortable operating without a fully-formed playbook and can make good decisions under ambiguity
Know how to design a clean experiment, read the results, and turn them into clear next actions
Write well and take care with messaging - you understand that lifecycle is part craft

Bonus if you:

Have worked across both PLG and sales-assisted motions - ideally where those two things had to talk to each other
Know your way around tools like Clay, Apollo, or intent data platforms
Have been an early or growth-stage hire and had to build from scratch

Who will not thrive in this role

People who need full clarity before they can move - we’re still figuring out parts of this and the playbook isn’t written yet
Marketers who measure success in sends and opens rather than revenue outcomes

What We Value

We hire small numbers of exceptional people who want ownership and autonomy. You’ll be expected to work with urgency and intensity, and you’ll see your work have a direct commercial impact.

Folks that thrive at Fyxer:

You want to build from the ground up and have real impact
You want unreasonable ownership of your own world
You work hard, with intensity every day, and move incredibly quickly
You always challenge the systems you’re in to be better

Our culture is intentional. It stems from the fact we’re in the race of our lives to reshape one of the largest AI opportunities that exists: email. There is only first or last.

This requires focus and discipline. So we’ll do everything we can to remove distraction, support your wellbeing, and reward your impact.

If you’re excited to play a big part in lifecycle marketing at one of the UK’s fastest-growing AI companies, we’d love to hear from you

Fyxer.ai

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